Category: News

While we use AI to spur our creativity, we continue to place the responsible healthcare of humans at the center of what’s most important.

Advisory boards present excellent opportunities to solve pressing problems, inform important decisions, and gain input from a carefully curated team of professionals with a keen understanding of the healthcare landscape. Given that these meetings are among the most valuable ways a pharmaceutical company can engage with healthcare providers, it’s crucial to make the most of…

On Rare Disease Day, JB Ashtin honors the patients and caregivers affected by rare diseases and the medical professionals dedicated to finding therapies.

As a medical communications agency, we’re more than just a messenger. We’re part of the bridge between medical innovation and the people whose lives can be transformed.

Scientific expertise, sophisticated strategy, masterful writing, clear creative, and peer review are pillars of effective medical communication and necessary for achieving our clients’ goals. But collaboration provides the extra element that transforms medical communications into evocative medical storytelling.

I’ve been reflecting on leadership and watching the members of the JB Ashtin team bloom into even better leaders. Thanks somewhat to our leadership development efforts, the people already in key roles here are growing further, and the entire team is showing a heightened awareness of how to be bigger and better leaders.

We recently gave our team a bit of homework. We didn’t ask them to create an AI strategy or whip out an article for Lancet (however, both are in progress). We asked them to join us in reading “Radical Candor” by Kim Scott and to consider how they could incorporate her teachings on building a…

The field of medical communications is ever changing — and so are the ways scientific data can be disseminated. (In just one example, look how frequently people talk-to-text instead of calling each other). At JB Ashtin, we know it is essential to stay on top of innovations to provide our clients with state-of-the-art solutions. Our…

Our 9th annual holiday cookbook, “Simply the Zest” is here. An ode to the lemon and the lovely and wondrous versatility it brings to tastebuds everywhere.

In memory of my aunt and in honor of our JB Ashtin team members who have faced their own battles or supported their loved ones through this journey, we’re once again supporting the Pink Fund this October.

As a medical communications agency, we know how important it is to communicate regularly. Regular communication keeps people informed, builds trust, shares knowledge, and strengthens relationships. In the healthcare field it’s essential. After all, our clients deliver innovations and treatments that heal people and save lives — making it an arena where trust is paramount.Read…