JB Ashtin
JB Ashtin
JB Ashtin
December 11, 2025

3 Shifts Shaping Science-First HCP Engagement in 2026

October 27, 2025

Finishing Strong: How Medical and Commercial Pharma Teams Keep Momentum Through Q4 

September 24, 2025

Publication Planning in the Age of AI: Driving Clarity, Credibility, and Connection

August 25, 2025

Beyond the Manuscript: Innovations That Are Reshaping Scientific Publication Planning

May 15, 2025

Strategic Medical Affairs Support: 3 Lessons Emerging Companies Can’t Afford to Miss

April 10, 2025

Turning Insight Into Action: Highlights from MAPS 2025

March 5, 2025

Artificial Intelligence (AI) in Pharma Medical and Marketing: Powerful, But No Replacement for Human Connection 

September 30, 2024

Far more than just fun and games

September 3, 2024

How to stand out without stepping over the line 

July 29, 2024

Team Spotlight: Kersten Reich, MPH, CMPP  

Effective medical communications - Businessmen drawing speech balloons on chalkboard
July 11, 2024

The key components of effective medical communication 

hexagon breaking through the noise
June 12, 2024

Enhance how you disseminate trial data 

Healthcare Professional talking with patients
May 28, 2024

How to increase HCP engagement — and why it’s essential

professional executive team in an advisory board meeting,
March 29, 2024

Maximize the value of your next advisory board meeting

hot air balloon in the sky at sunset
February 16, 2024

Elevating medical communications to make a greater impact

January 31, 2024

Working together to make work even better

December 14, 2023

Radical Candor at JB Ashtin

November 11, 2022

The Sweeter Things

November 18, 2021

The Stuffing of Legends: Iconic Turkey Friday Collaborations - The Cinema Edition

August 31, 2021

BAZINGA! Lessons About Creating a Positive Corporate Culture From Everyone’s Favorite TV Scientist

More than a feeling
July 14, 2021

More Than a Feeling: What Being a Certified Great Place to Work Means to Us

Are Speaker Bureaus the Chicken Noodle Soup of HCP Education
May 21, 2021

Are Speaker Bureaus the Chicken Noodle Soup of HCP Education? Yes. And Here’s Why.