Simplifying the Scientific Story for Patient Empowerment
Situation: Low adherence to treatment and lack of self-management resources for epilepsy patients.
Our client wanted to promote empowerment among patients with epilepsy by building stronger connections with HCPs and other patients, all with the goal of enhancing self-care and management.
Challenge: Improve health literacy, connectivity, and self-care for patients with epilepsy.
Solution: Design a digital curriculum that provides comprehensive disease state education in a format like a medication therapy management program.
JB Ashtin created a comprehensive digital curriculum for patients and HCPs that covered initial epilepsy diagnosis through disease management. We designed the program with 5 appointments scheduled around specific modules. The program included a detailed facilitator’s guide for HCPs to lead patients through the program and offered HCPs plain language tips for proper communication with patients. We also created supporting video and animation to enhance patient comprehension.
Result: This pilot program just started, but we anticipate increased medication adherence, self-efficacy, self-management, and health literacy, and improved quality of life among patients with epilepsy.