Rooted in science, driven to inform, the JB Ashtin team is as passionate about scientific communications as you are about your products. We successfully integrate with your team as a strategic and tactical partner.
Joni brings determination, commitment, and passion to JB Ashtin—the company she founded 15 years ago. Her focus is to collaborate with biopharma, medical device, and diagnostic companies to foster the delivery and exchange of scientific information between industry and healthcare providers (HCPs). Joni helps her clients communicate their data globally, giving HCPs the information they need to make better decisions for their patients. She always seeks ways to add value and to do things smarter for her clients. Joni firmly believes that JB Ashtin’s biggest differentiator is the exceptional character of its employees and their absolute commitment to the company and its clients.
Jeanne leads JB Ashtin’s operations team and is our resident technophile (ie, JB Ashtin’s techie nerd). Her skills are broad-based and her expertise shines through in customer relationships, internet and database solutions, compliance, and financial management. With more than 14 years in the pharmaceutical communications industry, Jeanne contributes a profound knowledge to the leadership and growth of the JB Ashtin team. Before joining JB Ashtin, Jeanne was a data management consultant for the pharma giant Pharmacia (now Pfizer) in that company’s Global Publications Department.
Lamara is one of our rock stars. She has 12 years’ experience in the medical communications industry and is a Certified Medical Publication Professional. As JB Ashtin’s editorial lead writer, she is responsible for developing strategic publication plans across multiple therapeutic areas; writing clinical articles for publication in peer-reviewed journals; preparing slide presentations for product experts; developing abstracts and posters for presentation at national and international congresses; and preparing review articles, journal supplements, monographs, and newsletters. Lamara is especially adept at developing projects tailored to diverse audiences, including specialists, primary care physicians, and nurses. Her experience includes developing strategic publication plans for longitudinal patient registries and writing clinical study reports and white papers. Her clinical areas of editorial interest include women’s health, gastroenterology, oncology, dermatology, autoimmune diseases, hematologic disorders, nephrology, and acute pain.
Tanika leads the JB Ashtin Client Services team to help them apply the right mix of solutions and services to maximize client success. Tanika is a big-picture thinker who helps foster win-win client relationships, determine client strategies, and support client objectives. Tanika is proficient in and works within all guidelines, including FDA, OIG, and PhRMA. She is also certified by the Center for Compliance Communications.
Award winning sales and marketing professional with more than 16 years of experience specializing in Sales and Marketing Leadership, Brand Management and Sales Training within the pharmaceutical industry. Skilled in leading, training, and developing people on a national, regional and district level with an outstanding track record of driving growth and profitability. Recognized as a driven, passionate, strategic and highly motivating leader who consistently achieves exceptional performance.
Her best ideas seem to come on Friday afternoons.
Lori brings equal parts experience and enthusiasm to her accounts. Over the course of a unique career path, she’s held leadership positions in the fields of scientific publishing, medical education, public relations, and pharmaceutical advertising. This diverse background supports her in adding strategic value to both commercial and clinical teams. JB Ashtin’s clients benefit from her ability to generate fresh ideas to meet their unique needs, which she often does by combining familiar tactics with new technology and imaginative branding and execution plans.
Her best ideas seem to come on Friday afternoons.
Every member of the JB Ashtin team is focused on creating and maintaining strong relationships by demonstrating proactivity, a commitment to excellence, and by doing whatever it takes to deliver on our projects and create loyal customers. With humble confidence and a desire to make our work as fun as possible, we take great pride in offering our clients a unique collaborative experience while at the same time providing the finest innovative deliverables in the industry.
Kristy has several years’ experience in the medical communications, healthcare, and pharmaceutical industries and academia and has a special interest in biosimilars, biologics, immunology, and medical information. At JB Ashtin, Kristy is responsible for facilitating the implementation of scientific strategies and tactics and producing high-quality and accurate scientific/medical content across multiple therapeutic areas. Kristy is particularly adept in leading cross-functional teams and providing consultation to ensure scientific/medical accuracy and consistent branding across a client’s projects. She prides herself with assisting in the identification of new business opportunities and in the development of new business pitches. Moreover, Kristy has an extensive background in the recruitment, and development, of regional and national thought leaders, and maintaining working relationships with the same and other key stakeholders relevant to the business.
Shelly brings to JB Ashtin a background in both academic and industry research. Her research pursuits have included infectious diseases, dermatology, inflammatory bowel disease, Alzheimer’s disease, and enzyme kinetics. After almost 4 years of working in the lab, Shelly decided to return to the classroom to work toward a doctor of pharmacy degree, which she earned in 2012. At JB Ashtin, Shelly is responsible for writing clinical articles for publication in peer-reviewed journals, developing abstracts and posters for presentation, and preparing slide decks for clinical experts. Her writing specialties include women’s health, reproductive health, peritoneal dialysis, and point-of-care testing.
Kelly comes to JB Ashtin from the University of Michigan, where she completed her doctoral and postdoc research activities in pharmacology. She has more than 5 years’ experience authoring and coauthoring articles for such peer-reviewed journals as Journal of Biological Chemistry and Biochemistry. She has also prepared abstracts for both domestic and international conferences and has made presentations at several seminars. After supporting academic research studies, and working in preclinical research with a contract research lab, Kelly discovered the world of medical communications. At JB Ashtin, Kelly is responsible for helping clients prepare clinical articles for publication in peer-reviewed journals, produce slide decks for disease state and product experts, and develop abstracts and posters for presentation at national and international conferences.
Dana has been in the medical communications industry for 15 years and is a Certified Medical Publication Professional. As scientific consultant, she provides freelance scientific direction and medical writing services to JB Ashtin. She has written materials for numerous therapeutic areas, including cardiology (hypertension), dermatology (psoriasis), gastroenterology (Crohn’s disease), infectious diseases (pediatric vaccines), clinical nutrition, oncology (hematologic malignancies), psychiatry (attention-deficit/hyperactivity disorder, binge-eating disorder), rheumatology (ankylosing spondylitis, psoriatic arthritis, and rheumatoid arthritis), and women’s health (hormone-replacement therapy, nutrition in pregnancy). Dana has developed and implemented strategic publication plans and prepared content for speaker-training meetings, advisory boards, and professional medical education. She has experience writing and editing abstracts, posters, and manuscripts for both clinical trial research and health economics and outcomes research. She is able to quickly grasp the scientific basis of small molecules and biologic therapies (including vaccines). Dana is also a Registered Dietitian Nutritionist and a Registered Pharmacist. Her inpatient-based healthcare experience provided her with a strong clinical foundation before she entered the world of medical communications.
Affectionately known as “Major Pain” by the staff, Rich represents the quality assurance arm of JB Ashtin’s Scientific Services department and brings 16 years of experience in manuscript editing. Before joining JB Ashtin, Rich was a manuscript editor with the American Medical Association and technical editor with three environmental engineering consultancies. Although editing manuscripts submitted to peer-reviewed medical journals is his specialty, Rich also ensures that editorial accuracy and style are consistent across the contents of presentations, monographs, slide kits, white papers, abstracts, posters, meeting materials, and websites at various production stages. His editorial expertise in medical manuscript preparation includes such subject areas as women’s health, gastroenterology, otolaryngology, oncology, ophthalmology, surgery, general medicine, internal medicine, neurology, pediatrics/adolescent medicine, dermatology, and alcoholism/drug abuse.
Mallory has been senior-level account services member in the medical communications industry for more than 8 years. At JB Ashtin, she provides our clients with strategic direction (innovative and strategic marketing initiatives, brand influences, etc) and works with our internal teams to achieve tactical execution and promote strong relationships. In addition, Mallory is actively involved in maximizing the potential of each of her accounts while expanding new business opportunities and growing new business in accounts organically. Mallory loves a challenge and takes pride in delivering top-notch service to our clients.
Sue brings to our Client Services team more than 12 years’ experience in the pharmaceutical communications industry. She enjoys being a part of the day-to-day management of a project and watching it evolve from concept to completion. She takes great pride in developing trusting relationships with our clients and is committed to their success. In addition to project management, Sue enjoys moderating meetings of all sizes.
Lauren is our on-site “publication coordination epicenter” and works hand in hand with our Scientific Services team to manage timelines for all publications and publication plans and to coordinate client approval and release of abstracts, posters, manuscripts, and other materials for publication. She has a keen understanding of journal and congress requirements and publication timing. Lauren plays a key role in assisting our publications manager by acting as communications liaison between our clients, in-house scientific directors, in-house writers, freelance writing staff, and editorial staff and goes the extra mile to maximize our clients’ publication success. She directs and oversees all logistic details with regard to poster shipping and delivery, ensuring that all congress materials arrive at the appropriate venue on time. Lauren is proficient with and works within all guidelines, including PhRMA and ICMJE requirements.
Val has a highly developed sense of integrity and a dedicated commitment to client satisfaction. She is responsible for day-to-day project management, which includes setting up and maintaining project records, document files, and databases. She organizes meeting logistics and meeting services and assists in coordinating all program-related activities and end-of-project reconciliations. She is a liaison between clients and other JB Ashtin client services team members. Val ensures that our projects meet business objectives, client goals, and industry best practices.
Lisa is a veteran in customer relationship management and has extensive experience working with internal teams, clients, and vendors. As JB Ashtin’s client services manager, Lisa has the proven expertise and know-how to successfully manage all aspects of meeting projects from start to finish. She is JB Ashtin’s on-site contact for clients while managing logistics of live events.
Ashley is a key player in helping develop JB Ashtin’s sales and implementation programs, marketing communications, and client engagement activities that support our selling processes. She is responsible for creating messaging and positioning statements to differentiate JB Ashtin within our market. With her extensive background in graphic design and photography, Ashley successfully designs and manages our print design and production activities, direct mail and email campaigns, advertising initiatives, web content design and updates, and production of signage and promotional program materials for the benefit of JB Ashtin and our clients. She works with vendors and internal client services and marketing staff to publish, print, and distribute materials via the appropriate outlets. Ashley oversees the administration of contracts in accordance with JB Ashtin’s policies to ensure compliance.
Jessica is passionate about meeting and exceeding client expectations and supports our senior client services staff by ensuring that projects and services consistently meet our client needs. She provides administrative project support by helping manage project timelines, track budgets (which includes performing financial reconciliations at project completion), and coordinate vendors. She monitors projects to ensure that our deliverables are high quality, delivered on-time, and within budget to the satisfaction of our clients. Jessica also assists our account directors in new business initiatives.
Patience, expediency, and client commitment! These are the traits that describe Sarah to a “T”. Sarah has extensive knowledge of the MedComm industry and partners with our clients’ to determine meeting goals and objectives to create and execute rewarding meetings that meet their specific requirements. She effectively manages the day-to-day operations of all components of our meeting planning activities and has proven expertise in overseeing all aspects of venue selection, registration, lodging, meals, audio/visual technologies, and travel. She establishes, develops, and maintains relationships with meeting industry suppliers at a national and global level, ensuring quality support, cost competitiveness, and responsiveness.
Outgoing and enthusiastic with a tireless work ethic, Melissa brings to JB Ashtin an outstanding background in office/client services coordination and is the HR/office accounting backbone for our staff, ensuring successful day-to-day operations. She delivers multiple levels of support to the JB Ashtin team in our efforts to deliver a high-quality service experience for our clients. Melissa plays a pivotal role in managing our critical employee HR information, providing accounting expertise, and overseeing our extensive internal recordkeeping procedures while ensuring seamless processes.
Bryan is our free spirit graphic artist and photographer with an eclectic, übercreative style. He believes that quality is the one article of trade that cannot be compromised, and this is clearly seen in his work. Whether working with clients who want their project to have a corporate Madison Avenue look and feel or a funky indie art quality, Bryan is comfortable in creating designs that reflect either genre. His corporate areas of expertise include logo design, branding and identity, ad campaigns, social media marketing, print and packaging, website design, video, and advertising photography. Bryan designed our Website.