734.459.3144 | info@jbashtin.com

Experience Our Team

Our Leadership:

Rooted in science, driven to inform, the JB Ashtin team is as passionate about scientific communications as you are about your products. We successfully integrate with your team as a strategic and tactical partner.

Joan K. Bradley, PharmD

Joan K. Bradley, PharmD

Founder/President/CEO

734.459.3144 ext. 201

Biography

Joni brings determination, commitment, and passion to JB Ashtin—the company she founded 15 years ago. Her focus is to collaborate with biopharma, medical device, and diagnostic companies to foster the delivery and exchange of scientific information between industry and healthcare providers (HCPs). Joni helps her clients communicate their data globally, giving HCPs the information they need to make better decisions for their patients. She always seeks ways to add value and to do things smarter for her clients. Joni firmly believes that JB Ashtin’s biggest differentiator is the exceptional character of its employees and their absolute commitment to the company and its clients.

Interesting Facts
  • Past recipient of PharmaVoice magazine’s top “100 Most Inspiring People” and of the Detroit AT&T WIPP (Women Impacting Public Policy) “Innovator of the Year Award”.
  • In 2014, appointed director at large for the Chicago Chapter of the Healthcare Businesswomen’s Association.
  • Serves as adjunct faculty and nontraditional drug information preceptor to the University of Michigan College of Pharmacy since 1998.
  • In 2014, appointed to the Washtenaw Community College Foundation Executive Committee and designated chair of the Scholarship Committee.
  • Recently discovered that she really likes goat’s milk yogurt (weird, right?).
  • Loves to laugh and believes that work shouldn’t be boring and is most rewarding when you can have fun.

Jeanne Nickoloff

Jeanne Nickoloff

Chief Operating Officer

734.459.3144 ext. 202

Biography

Jeanne leads JB Ashtin’s operations team and is our resident technophile (ie, JB Ashtin’s techie nerd). Her skills are broad-based and her expertise shines through in customer relationships, internet and database solutions, compliance, and financial management. With more than 14 years in the pharmaceutical communications industry, Jeanne contributes a profound knowledge to the leadership and growth of the JB Ashtin team. Before joining JB Ashtin, Jeanne was a data management consultant for the pharma giant Pharmacia (now Pfizer) in that company’s Global Publications Department.

Interesting Facts
  • Jeanne can install anything . . . from the most sophisticated computer hardware to home appliances (refrigerators, washers and dryers, garbage disposals, etc). The girl’s got skills!
  • Jeanne has toyed with the idea of scaling Mount Everest. However, she is now content just spending time with her family and friends.
Amy Williams, PharmD, CMPP

Amy M. Williams, PharmD, CMPP

Vice President, Scientific Services

734.459.3144 ext. 212

Biography

Amy leads the professional editorial staff at JB Ashtin. A seasoned author, editor, medical writer, presenter, and trainer, Amy brings to the table 15 years’ experience in medical communications. Her extensive expertise provides a unique perspective to oversee a wide swath of projects. Amy exhibits a deep understanding of the needs of medical communications/marketing clients and successfully works with faculty and researchers to design and manage all facets of a client’s program. She is a Certified Medical Publication Professional and has particular expertise working in the clinical areas of ADHD, asthma, bipolar disorder, depression, psychoses, diabetes, pain, epilepsy, acute coronary syndromes, women’s health, and wound healing.

Interesting Facts
  • Amy is an associate clinical professor at the University of Michigan College of Pharmacy.
  • She’s a big fan of situational sketch comedy (á la SNL). Amy believes strongly in the power of laughter.
“Lori

Lori J. Bainbridge

Vice President, Strategy & Innovation

734.620.8012

Biography

Lori brings equal parts experience and enthusiasm to her accounts. Over the course of a unique career path, she’s held leadership positions in the fields of scientific publishing, medical education, public relations, and pharmaceutical advertising. This diverse background supports her in adding strategic value to both commercial and clinical teams. JB Ashtin’s clients benefit from her ability to generate fresh ideas to meet their unique needs, which she often does by combining familiar tactics with new technology and imaginative branding and execution plans.

Her best ideas seem to come on Friday afternoons.

Interesting Facts
  • Lori once worked closely with Sir David Frost who was the moderator for an international congress meeting she organized in Vienna.
  • She is an amateur gemologist who is obsessed with diamonds, rare stones, and jewels owned or worn by the rich and famous.

Cheryl Stone

Senior Director, Operations

248.719.2192

Biography

Cheryl comes to JB Ashtin from the American Medical Association, where she had more than 10 years’ experience in program management. At JB Ashtin, Cheryl is a key member of JB Ashtin’s Leadership Team and is responsible for providing valuable input regarding the company’s overall business strategy and success. She manages 4 key areas of the company: corporate training programs, finance, human resources, and IT. As a sideline, she is also in charge of purchasing, implementing, and managing the company’s web-based project management system. She is a key player in helping JB Ashtin introduce dynamic, innovative products and services (including new media, on-line communities, and other cutting-edge business solutions) to our clients, keeping them at the forefront of ever-changing trends in today’s pharmaceutical industry.

Interesting Facts
  • Cheryl rode a bike from Minneapolis to Chicago in 6 days to raise money for charity.
  • She has jumped from an airplane . . . on purpose!

Tanika Craig

Senior Director, Client Services

734.459.3144 ext. 203

Biography

Tanika leads the JB Ashtin Client Services team to help them apply the right mix of solutions and services to maximize client success. Tanika is a big-picture thinker who helps foster win-win client relationships, determine client strategies, and support client objectives. Tanika is proficient in and works within all guidelines, including FDA, OIG, and PhRMA. She is also certified by the Center for Compliance Communications.

Interesting Facts
  • Tanika’s axiom is, “Strength doesn’t come from what you can do. It comes from overcoming the things you thought you couldn’t”.
  • In 2010, she received the “Rising Star” award from the Healthcare Businesswomen’s Association.
  • Her favorite sports teams include the LA Lakers, New Orleans Saints, and MSU Spartans. (We don’t hold the professional league choices against her.)
  • Tanika’s favorite hobbies include Creole cooking; salsa and ballroom dancing (but sadly she says she has no rhythm); and her latest hobby, acrylic painting—Bottles and Bottega in Chicago being her inspiration.

At Your Service:

Every member of the JB Ashtin team is focused on creating and maintaining strong relationships by demonstrating proactivity, a commitment to excellence, and by doing whatever it takes to deliver on our projects and create loyal customers. With humble confidence and a desire to make our work as fun as possible, we take great pride in offering our clients a unique collaborative experience while at the same time providing the finest innovative deliverables in the industry.

Lamara D. Shrode, PhD, CMPP

Lamara D. Shrode, PhD, CMPP

Executive Director, Scientific Services

734.459.3144 ext. 209

Biography

Lamara is one of our rock stars. She has 12 years’ experience in the medical communications industry and is a Certified Medical Publication Professional. As JB Ashtin’s editorial lead writer, she is responsible for developing strategic publica­tion plans across multiple therapeutic areas; writing clinical articles for publication in peer-reviewed journals; preparing slide presentations for product experts; developing abstracts and posters for presentation at national and international congresses; and preparing review articles, journal supplements, monographs, and newsletters. Lamara is especially adept at developing projects tailored to diverse audiences, including specialists, primary care physicians, and nurses. Her experience includes developing strategic publication plans for longitudinal patient registries and writing clinical study reports and white papers. Her clinical areas of editorial interest include women’s health, gastroenterology, oncology, dermatology, autoimmune diseases, hematologic disorders, nephrology, and acute pain.

Interesting Facts
  • Lamara was a research scientist for 10 years before entering the medical communications industry.
  • She received her undergraduate degree from West Virginia University and is a huge Mountaineers fan.
  • Lamara is a passionate baseball fan. Her bucket list includes attending a game at every MLB ballpark in the nation. To date she has been to 11 parks plus 3 spring training ballparks in Florida.

Shelly Asiala, PharmD

Shelly Asiala, PharmD

Senior Scientific Writer

734.459.3144 ext. 206

Biography

Shelly brings to JB Ashtin a background in both academic and industry research. Her research pursuits have included infectious diseases, dermatology, inflammatory bowel disease, Alzheimer’s disease, and enzyme kinetics. After almost 4 years of working in the lab, Shelly decided to return to the classroom to work toward a doctor of pharmacy degree, which she earned in 2012. At JB Ashtin, Shelly is responsible for writing clinical articles for publication in peer-reviewed journals, developing abstracts and posters for presentation, and preparing slide decks for clinical experts. Her writing specialties include women’s health, reproductive health, peritoneal dialysis, and point-of-care testing.

Interesting Facts
  • Shelly is teaching herself (albeit slowly) the Finnish language. She hopes to travel to Finland sometime in the next couple of years. Until then, she can be found in a sauna whenever possible and teaching people how to pronounce her last name (AH see el ah).
  • She might be the youngest great aunt you’ll ever meet. She has 14 nieces and nephews and 2 great nieces.
  • Although she loves doing high-science work during the day, Shelly’s free time is spent largely on activities involving music, literature, politics, crafting, or cooking.
  • Shelly is on an endless quest to find a decent lobster roll somewhere — anywhere — in the Midwest.

Elizabeth Cartwright, MS, PharmD

Elizabeth Cartwright, MS, PharmD

Senior Scientific Writer

734.620.8212

Biography

Elizabeth has more than 12 years of experience as a biomedical researcher and more than 5 years of experience as a medical writer. She has written abstracts, manuscripts, monographs, posters, slide presentations and other enduring materials including executive summaries, journal supplements, transcripts, and webcasts. She has also produced “tutorial” presentations in layman’s terms to educate patients about specific diseases. As a biomedical scientist, she has performed research in immunology, genetics, microbiology, and molecular biology. Elizabeth has professional expertise in the areas of anticoagulation disorders, autoimmune diseases, infectious diseases, neuroinflammatory disorders, septic shock and stroke. She is an author or coauthor on several manuscripts published by peer-reviewed journals. At JB Ashtin, Elizabeth is responsible for researching and analyzing scientific literature and data to prepare manuscripts that will be submitted to peer-reviewed journals, abstracts and posters that will be presented to major congresses, and educational slide decks that will be used by clients and healthcare thought leaders.

Interesting Facts
  • Elizabeth enjoys scientific writing as it appeals to both the analytical and creative sides of her personality.
  • In her youth, Elizabeth was as a Scottish Highland dancer and dance teacher. She organized and choreographed a dance fundraiser to send her students on an educational tour of Scotland.
  • Elizabeth loves community theater. Rumor has it that her husband actually auditioned for a part in a play just to meet her, despite having no experience in singing, dancing, or acting. His determination earned him a part in the cast and the opportunity to steal Elizabeth’s heart. And they lived happily ever after!

Kelly Cameron, PhD

Kelly Cameron, PhD

Scientific Writer

734.459.3144 ext. 222

Biography

Kelly comes to JB Ashtin from the University of Michigan, where she completed her doctoral and postdoc research activities in pharmacology. She has more than 5 years’ experience authoring and coauthoring articles for such peer-reviewed journals as Journal of Biological Chemistry and Biochemistry. She has also prepared abstracts for both domestic and international conferences and has made presentations at several seminars. After supporting academic research studies, and working in preclinical research with a contract research lab, Kelly discovered the world of medical communications. At JB Ashtin, Kelly is responsible for helping clients prepare clinical articles for publication in peer-reviewed journals, produce slide decks for disease state and product experts, and develop abstracts and posters for presentation at national and international conferences.

Interesting Facts
  • Kelly is a proud new parent of twin boys who arrived on January 18, 2014.
  • Kelly has a love for all things French. She studied abroad for a semester in Strasbourg, France.
  • In addition, she was employed by the French Ministry of Education to teach English at a French high school in Bordeaux, France.
  • She was a 4-year varsity letter winner with the swim team at Kalamazoo College.
  • Kelly is involved in the Ann Arbor‒based theater company, The Penny Seats, and has participated in main stage plays and musicals.
  • She is a big fan of all U of M Wolverine sports, particularly basketball.

Rich Porter

Rich Porter

Senior Manuscript Editor

734.459.3144 ext. 221

Biography

Affectionately known as “Major Pain” by the staff, Rich represents the quality assurance arm of JB Ashtin’s Scientific Services department and brings 16 years of experience in manuscript editing. Before joining JB Ashtin, Rich was a manuscript editor with the American Medical Association and technical editor with three environmental engineering consultancies. Although editing manuscripts submitted to peer-reviewed medical journals is his specialty, Rich also ensures that editorial accuracy and style are consistent across the contents of presentations, monographs, slide kits, white papers, abstracts, posters, meeting materials, and websites at various production stages. His editorial expertise in medical manuscript preparation includes such subject areas as women’s health, gastroenterology, otolaryngology, oncology, ophthalmology, surgery, general medicine, internal medicine, neurology, pediatrics/adolescent medicine, dermatology, and alcoholism/drug abuse.

Interesting Facts
  • When not correcting comma splices or dangling participles, Rich likes to play his bagpipes.
  • In his youth, he was a member of a youth symphony that once performed for the great composer and orchestra conductor, Leonard Bernstein.
  • Rich is an avid collector of author-signed first-edition books.

Autumn Kelly, MA

Account Supervisor, Client Services

734.347.2134

Biography

Autumn has extensive publications management expertise and brings 10 years’ project management experience in the medical journal and MedComm industries. At JB Ashtin, Autumn supports timelines defined in the publication plans we develop for clients and coordinates all medical writing activities to meet those objectives. She implements and oversees review and approval processes and serves as publications liaison with external authors. Autumn also interacts with key stakeholders, authors, and investigators in the preparation of publications and conducts, manages, and facilitates the publication review and submission process for scientific and clinical, peer-reviewed manuscripts, abstracts, posters, oral presentations, and white papers. She has a thorough knowledge of Good Publications Practices (GPP2) and Guidelines for Authorship of the International Congress of Medical Journal Editors. She is a whiz at navigating medical and scientific publication databases and executes literature searches, synthesizes findings, and prepares summaries for distribution.

Lauren Rautiola

Lauren Rautiola

Manager, Client Services

734.459.3144 ext. 208

Biography

Lauren is our on-site “publication coordination epicenter” and works hand in hand with our Scientific Services team to manage timelines for all publications and publication plans and to coordinate client approval and release of abstracts, posters, manuscripts, and other materials for publication. She has a keen understanding of journal and congress requirements and publication timing. Lauren plays a key role in assisting our publications manager by acting as communications liaison between our clients, in-house scientific directors, in-house writers, freelance writing staff, and editorial staff and goes the extra mile to maximize our clients’ publication success. She directs and oversees all logistic details with regard to poster shipping and delivery, ensuring that all congress materials arrive at the appropriate venue on time. Lauren is proficient with and works within all guidelines, including PhRMA and ICMJE requirements.

Interesting Facts
  • Lauren is passionate about classical piano – she has performed, competed, and then taught for several years, and still often plays for pure enjoyment. Her favorite composer is Chopin.
  • Lauren has read her copy of Jane Eyre (bought at a bookstore in Salvador, Brazil) at least 15 times. She is currently working on number 16 (or is it 17?).
  • She enjoys laughing with Big Bang Theory and relaxing to opera. Although she has not seen a live performance, she hopes to someday soon.
  • Lauren travels as much as possible, whether it is a 1-day road trip or a week exploring the Amazon, Lauren is always up for a new adventure.

Ashley Minear

Marketing Manager

734.459.3144 ext. 219

Biography

Ashley believes that clear, imaginative graphic designs can release the power of our clients’ stories. As our project coordinator, Ashley assists the JB Ashtin team in all aspects of our projects. She is a primary point of contact and manages all details for our client speaker bureau recruitment activities. As our marketing designer, Ashley works with our marketing team, helping create customized print and web-based designs for our clients’ special projects that enhance their clinical materials and contribute to audience understanding. As one of our company’s photographers, Ashley has the know-how to get authentic and striking images that work hand in hand with her graphic designs.

Interesting Facts
  • Ashley studied art and architecture abroad at Università degli Studi di Firenze (University of Florence, Italy).
  • She is an artist and loves to draw and is also an avid photographer.
  • Her all-time favorite movie is Emma.
  • Ashley’s favorite quote is by the great architect, Frank Lloyd Wright: “Study nature, love nature, stay close to nature. It will never fail you.”

“Lisa

Lisa Pawlak

Account Supervisor, Client Services

734.459.3144 ext. 207

Biography

Lisa is a veteran in customer relationship management and has extensive experience working with internal teams, clients, and vendors. As JB Ashtin’s client services manager, Lisa has the proven expertise and know-how to successfully manage all aspects of meeting projects from start to finish. She is JB Ashtin’s on-site contact for clients while managing logistics of live events.

Interesting Facts
  • Lisa has a passion for volunteering for Special Olympics and any cancer-related charity events.
  • She is JB Ashtin’s official brewista, she makes a mean pot of coffee.
  • Lisa is nicknamed “The Jukebox” because she knows every word to every song ever written.

Sarah Gibson

Sarah Gibson

Manager, Client Services

734.459.3144 ext. 205

Biography

Patience, expediency, assertiveness, thirst for improvement, and client commitment! These are the traits that describe Sarah to a “T”. Sarah goes beyond what is expected, striving to develop and maintain strong relationships with our clients. She provides them with a high level of scientific and commercial expertise gained through extensive knowledge and experience of the MedCom industry and JB Ashtin’s premier services. Sarah manages daily program- and account-related activities and enforces timelines and milestones. She is the onsite contact and manager for national, regional, and global advisory boards, speaker training programs, Webinars, and other live symposia. She provides invaluable assistance with all business-development processes, including new business presentations and proposals. Sarah also manages and reviews all project financials, including end-of-program reconciliations.

Interesting Facts
  • Sarah has traveled to 5 of our planet’s 7 continents and has lived in 3.
  • Traveling is Sarah’s favorite pastime. Greece, her favorite country, is her retirement destination. She sees herself drinking fine wine and eating feta cheese while watching the sunset over the Mediterranean every night.
  • She is an amateur mountain climber and has climbed a “fourteener” (Longs Peak) in Colorado (although she hates hiking and would rather be on a beach getting a tan).

Val Harmon

Manager, Client Services

734.459.3144 ext. 220

Biography

Val has a highly developed sense of integrity and a dedicated commitment to client satisfaction. She is responsible for day-to-day project management, which includes setting up and maintaining project records, document files, and databases. She organizes meeting logistics and meeting services and assists in coordinating all program-related activities and end-of-project reconciliations. She is a liaison between clients and other JB Ashtin client services team members. Val ensures that our projects meet business objectives, client goals, and industry best practices.

Interesting Facts
  • Val has a hard time sitting still! As a fitness junkie, she likes to run, practice yoga, and dance. She is a certified personal trainer and yoga teacher on the side.
  • She loves animals enough not to eat them, but doesn’t want any pets.
  • Val backpacked through Europe after college. She wanted to travel and see as much of the world as possible before hitting the career grind. She has a passion for architecture and art history.

“Katy

Katy Jeffrey

Coordinator, Client Services

734.459.3144 ext. 224

Biography

Katy knows how important it is to manage a speakers’ bureau that is both engaging and educational. She is an expert at communicating with thought leaders and sales representatives to ensure event alignment, conducting postprogram follow-up to obtain feedback and evaluations for implementation and execution of future activities, and monitoring financials to ensure all events meet estimate requirements. She is one of our “go-to” gurus for addressing and solving issues, always with our client’s goals and objectives in mind. She generates accurate monthly finance reports for clients and JB Ashtin and liaises with accounting to ensure that appropriate contracts and W-9s are received to facilitate processing of all fees and out-of-pocket expenses.

Interesting Facts
  • Katy enjoys painting in her spare time. Acrylic is her medium of choice
  • She is a word junkie. Katy loves Scrabble; crossword puzzles; and, of course, reading.

“Melissa

Melissa VanLangen

Finance & Employee Relations Manager

734.459.3144 ext. 223

Biography

Outgoing and enthusiastic with a tireless work ethic, Melissa brings to JB Ashtin an outstanding background in office/client services coordination and is the HR/office accounting backbone for our staff, ensuring successful day-to-day operations. She delivers multiple levels of support to the JB Ashtin team in our efforts to deliver a high-quality service experience for our clients. Melissa plays a pivotal role in managing our critical employee HR information, providing accounting expertise, and overseeing our extensive internal recordkeeping procedures while ensuring seamless processes.

Interesting Facts
  • Melissa enjoys nature photography and was crazy enough to go to the Grand Haven pier during a blizzard for the best photos.
  • She loves to spend time with family and friends
  • Melissa is a bibliophile.

Jacob

Jacob Nickoloff

Technical Support

734.459.3144
Bryan Minear

Bryan Minear

Graphic Designer & Photographer

734.459.3144

Biography

Bryan is our free spirit graphic artist and photographer with an eclectic, übercreative style. He believes that quality is the one article of trade that cannot be compromised, and this is clearly seen in his work. Whether working with clients who want their project to have a corporate Madison Avenue look and feel or a funky indie art quality, Bryan is comfortable in creating designs that reflect either genre. His corporate areas of expertise include logo design, branding and identity, ad campaigns, social media marketing, print and packaging, website design, video, and advertising photography. Bryan designed our Website.

Interesting Facts
  • Bryan is a big Ohio State Football fan.
  • He is a firm believer in Apple products.
  • When Bryan’s not working, you will usually find him with a camera in his hands.