Rooted in science, driven to inform, the JB Ashtin team is as passionate about scientific communications as you are about your products. We successfully integrate with your team as a strategic and tactical partner.
Joni brings determination, commitment, and passion to JB Ashtin—the company she founded 15 years ago. Her focus is to collaborate with biopharma, medical device, and diagnostic companies to foster the delivery and exchange of scientific information between industry and healthcare providers (HCPs). Joni helps her clients communicate their data globally, giving HCPs the information they need to make better decisions for their patients. She always seeks ways to add value and to do things smarter for her clients. Joni firmly believes that JB Ashtin’s biggest differentiator is the exceptional character of its employees and their absolute commitment to the company and its clients.
Jeanne leads JB Ashtin’s operations team and is our resident technophile (ie, JB Ashtin’s techie nerd). Her skills are broad-based and her expertise shines through in customer relationships, internet and database solutions, compliance, and financial management. With more than 14 years in the pharmaceutical communications industry, Jeanne contributes a profound knowledge to the leadership and growth of the JB Ashtin team. Before joining JB Ashtin, Jeanne was a data management consultant for the pharma giant Pharmacia (now Pfizer) in that company’s Global Publications Department.
Amy leads the professional editorial staff at JB Ashtin. A seasoned author, editor, medical writer, presenter, and trainer, Amy brings to the table 15 years’ experience in medical communications. Her extensive expertise provides a unique perspective to oversee a wide swath of projects. Amy exhibits a deep understanding of the needs of medical communications/marketing clients and successfully works with faculty and researchers to design and manage all facets of a client’s program. She is a Certified Medical Publication Professional and has particular expertise working in the clinical areas of ADHD, asthma, bipolar disorder, depression, psychoses, diabetes, pain, epilepsy, acute coronary syndromes, women’s health, and wound healing.
Lori brings equal parts experience and enthusiasm to her accounts. Over the course of a unique career path, she’s held leadership positions in the fields of scientific publishing, medical education, public relations, and pharmaceutical advertising. This diverse background supports her in adding strategic value to both commercial and clinical teams. JB Ashtin’s clients benefit from her ability to generate fresh ideas to meet their unique needs, which she often does by combining familiar tactics with new technology and imaginative branding and execution plans.
Her best ideas seem to come on Friday afternoons.
Cheryl comes to JB Ashtin from the American Medical Association, where she had more than 10 years’ experience in program management. At JB Ashtin, Cheryl is a key member of JB Ashtin’s Leadership Team and is responsible for providing valuable input regarding the company’s overall business strategy and success. She manages 4 key areas of the company: corporate training programs, finance, human resources, and IT. As a sideline, she is also in charge of purchasing, implementing, and managing the company’s web-based project management system. She is a key player in helping JB Ashtin introduce dynamic, innovative products and services (including new media, on-line communities, and other cutting-edge business solutions) to our clients, keeping them at the forefront of ever-changing trends in today’s pharmaceutical industry.
Tanika leads the JB Ashtin Client Services team to help them apply the right mix of solutions and services to maximize client success. Tanika is a big-picture thinker who helps foster win-win client relationships, determine client strategies, and support client objectives. Tanika is proficient in and works within all guidelines, including FDA, OIG, and PhRMA. She is also certified by the Center for Compliance Communications.
Every member of the JB Ashtin team is focused on creating and maintaining strong relationships by demonstrating proactivity, a commitment to excellence, and by doing whatever it takes to deliver on our projects and create loyal customers. With humble confidence and a desire to make our work as fun as possible, we take great pride in offering our clients a unique collaborative experience while at the same time providing the finest innovative deliverables in the industry.
Lamara is one of our rock stars. She has 12 years’ experience in the medical communications industry and is a Certified Medical Publication Professional. As JB Ashtin’s editorial lead writer, she is responsible for developing strategic publication plans across multiple therapeutic areas; writing clinical articles for publication in peer-reviewed journals; preparing slide presentations for product experts; developing abstracts and posters for presentation at national and international congresses; and preparing review articles, journal supplements, monographs, and newsletters. Lamara is especially adept at developing projects tailored to diverse audiences, including specialists, primary care physicians, and nurses. Her experience includes developing strategic publication plans for longitudinal patient registries and writing clinical study reports and white papers. Her clinical areas of editorial interest include women’s health, gastroenterology, oncology, dermatology, autoimmune diseases, hematologic disorders, nephrology, and acute pain.
Shelly brings to JB Ashtin a background in both academic and industry research. Her research pursuits have included infectious diseases, dermatology, inflammatory bowel disease, Alzheimer’s disease, and enzyme kinetics. After almost 4 years of working in the lab, Shelly decided to return to the classroom to work toward a doctor of pharmacy degree, which she earned in 2012. At JB Ashtin, Shelly is responsible for writing clinical articles for publication in peer-reviewed journals, developing abstracts and posters for presentation, and preparing slide decks for clinical experts. Her writing specialties include women’s health, reproductive health, peritoneal dialysis, and point-of-care testing.
Kelly comes to JB Ashtin from the University of Michigan, where she completed her doctoral and postdoc research activities in pharmacology. She has more than 5 years’ experience authoring and coauthoring articles for such peer-reviewed journals as Journal of Biological Chemistry and Biochemistry. She has also prepared abstracts for both domestic and international conferences and has made presentations at several seminars. After supporting academic research studies, and working in preclinical research with a contract research lab, Kelly discovered the world of medical communications. At JB Ashtin, Kelly is responsible for helping clients prepare clinical articles for publication in peer-reviewed journals, produce slide decks for disease state and product experts, and develop abstracts and posters for presentation at national and international conferences.
Affectionately known as “Major Pain” by the staff, Rich represents the quality assurance arm of JB Ashtin’s Scientific Services department and brings 16 years of experience in manuscript editing. Before joining JB Ashtin, Rich was a manuscript editor with the American Medical Association and technical editor with three environmental engineering consultancies. Although editing manuscripts submitted to peer-reviewed medical journals is his specialty, Rich also ensures that editorial accuracy and style are consistent across the contents of presentations, monographs, slide kits, white papers, abstracts, posters, meeting materials, and websites at various production stages. His editorial expertise in medical manuscript preparation includes such subject areas as women’s health, gastroenterology, otolaryngology, oncology, ophthalmology, surgery, general medicine, internal medicine, neurology, pediatrics/adolescent medicine, dermatology, and alcoholism/drug abuse.
Lauren is our on-site “publication coordination epicenter” and works hand in hand with our Scientific Services team to manage timelines for all publications and publication plans and to coordinate client approval and release of abstracts, posters, manuscripts, and other materials for publication. She has a keen understanding of journal and congress requirements and publication timing. Lauren plays a key role in assisting our publications manager by acting as communications liaison between our clients, in-house scientific directors, in-house writers, freelance writing staff, and editorial staff and goes the extra mile to maximize our clients’ publication success. She directs and oversees all logistic details with regard to poster shipping and delivery, ensuring that all congress materials arrive at the appropriate venue on time. Lauren is proficient with and works within all guidelines, including PhRMA and ICMJE requirements.
Ashley believes that clear, imaginative graphic designs can release the power of our clients’ stories. As our project coordinator, Ashley assists the JB Ashtin team in all aspects of our projects. She is a primary point of contact and manages all details for our client speaker bureau recruitment activities. As our marketing designer, Ashley works with our marketing team, helping create customized print and web-based designs for our clients’ special projects that enhance their clinical materials and contribute to audience understanding. As one of our company’s photographers, Ashley has the know-how to get authentic and striking images that work hand in hand with her graphic designs.
Lisa is a veteran in customer relationship management and has extensive experience working with internal teams, clients, and vendors. As JB Ashtin’s client services manager, Lisa has the proven expertise and know-how to successfully manage all aspects of meeting projects from start to finish. She is JB Ashtin’s on-site contact for clients while managing logistics of live events.
Patience, expediency, assertiveness, thirst for improvement, and client commitment! These are the traits that describe Sarah to a “T”. Sarah goes beyond what is expected, striving to develop and maintain strong relationships with our clients. She provides them with a high level of scientific and commercial expertise gained through extensive knowledge and experience of the MedCom industry and JB Ashtin’s premier services. Sarah manages daily program- and account-related activities and enforces timelines and milestones. She is the onsite contact and manager for national, regional, and global advisory boards, speaker training programs, Webinars, and other live symposia. She provides invaluable assistance with all business-development processes, including new business presentations and proposals. Sarah also manages and reviews all project financials, including end-of-program reconciliations.
Val has a highly developed sense of integrity and a dedicated commitment to client satisfaction. She is responsible for day-to-day project management, which includes setting up and maintaining project records, document files, and databases. She organizes meeting logistics and meeting services and assists in coordinating all program-related activities and end-of-project reconciliations. She is a liaison between clients and other JB Ashtin client services team members. Val ensures that our projects meet business objectives, client goals, and industry best practices.
Katy knows how important it is to manage a speakers’ bureau that is both engaging and educational. She is an expert at communicating with thought leaders and sales representatives to ensure event alignment, conducting postprogram follow-up to obtain feedback and evaluations for implementation and execution of future activities, and monitoring financials to ensure all events meet estimate requirements. She is one of our “go-to” gurus for addressing and solving issues, always with our client’s goals and objectives in mind. She generates accurate monthly finance reports for clients and JB Ashtin and liaises with accounting to ensure that appropriate contracts and W-9s are received to facilitate processing of all fees and out-of-pocket expenses.
Outgoing and enthusiastic with a tireless work ethic, Melissa brings to JB Ashtin an outstanding background in office/client services coordination and is the HR/office accounting backbone for our staff, ensuring successful day-to-day operations. She delivers multiple levels of support to the JB Ashtin team in our efforts to deliver a high-quality service experience for our clients. Melissa plays a pivotal role in managing our critical employee HR information, providing accounting expertise, and overseeing our extensive internal recordkeeping procedures while ensuring seamless processes.
Bryan is our free spirit graphic artist and photographer with an eclectic, übercreative style. He believes that quality is the one article of trade that cannot be compromised, and this is clearly seen in his work. Whether working with clients who want their project to have a corporate Madison Avenue look and feel or a funky indie art quality, Bryan is comfortable in creating designs that reflect either genre. His corporate areas of expertise include logo design, branding and identity, ad campaigns, social media marketing, print and packaging, website design, video, and advertising photography. Bryan designed our Website.